The Illusion Factory created a dynamic campaign for Creative Artists Agency to promote John Mayer’s Battle Studies World Tour.
Battle Studies is the fourth studio album by John Mayer and was produced by Mayer and Steve Jordan.
The album debuted at number one on the US Billboard 200 chart, selling 286,000 copies in its first week. It has been certified platinum by the RIA. The Battle Studies World Tour repeatedly ranked among the Top Five on Billboard Magazine’s weekly Hot Tour List.
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John Mayer Battle Studies World Tour Rich Media Ads